TikTok decided to surprise the main Advertising and Media Agencies of the US Hispanic market, as well as established and recognized tiktokers, with a Halloween night that had all the creativity, originality and fun that characterizes this successful social network. Our proposal to recreate a terrifying, innovative and very festive «playroom» full of «creepy toys» was the winner. Under the concept "Toy with your fears" we created an original experience and an incredible party full of entertaining touch points, key messages and areas so that the guests, in addition to enjoying making videos for TikTok, also danced, had fun and mainly enjoyed playing with their fears. We show you some of what we created and what happened on that scary and entertaining night Thanks TikTok! It was a real pleasure.